We understand...it's intimidating to compete against established companies that have been selling into government for decades.
But did you know that as a small company, you've actually got big advantages that larger players don't have?
Discover your competitive advantage by completing this brief survey, and we'll send you a report customized for your business.
"The course is full of great, practical advice. The lesson on prospects is killer…and the information on process challenges and risk aversion is also very useful.”
— Nithi Vivatrat, Co-Founder of Intellei, LLC
One of the toughest challenges is figuring out who's who, and what they do.
The truth is, it varies. But we've built a successful business developing genuine relationships with government officials and want to share our experiences with you.
The key is understanding three types of government prospects, and knowing what to say when opportunity knocks.
“Compared to other resources, I found Public Spend Forum's content to be very useful. It doesn't have the typical 'Gov 101' stuff you might see in other courses that go on for hours; this training dives right into the subject matter most relevant to my needs. I can also take it at my leisure and in my own space, leaving me more time to focus on our core business objectives.”
– Farah Brunache, Founder of Electric Feel
Trust us: while it may seem intimidating, the reward for suppliers that navigate the rules successfully is entry into one of the most lucrative markets in the world.
You don't need a PhD in Government to work through it...you just need some help!
For a sneak peak at what you'll get in this course, watch our first lesson!
“This course is giving me a good understanding of a $5.4 billion dollar market for software. I like how their training starts at a general level and gets more specific as it moves on. For instance, I didn't know there was a distinction between program and contracting, that the budget owner isn't the same person that awards the contract. This is the perfect opportunity for us to get into the public sector.”
– Warren Williams, Program Manager at LISNR
The government may be a challenging buyer, but it represents a lucrative and long-term market for companies that can navigate its complexity. We’ve organized our deep public sector expertise into a four week program that takes you inside the federal procurement and contracting process.
In just four weeks, we’ll prepare you to sell to this unique buyer and share real techniques for closing deals.
Your journey starts in week 1 as we dive into the procurement process, and follow the money from each type of prospect and throughout the fiscal year. During week 2, we'll examine how the sales process is different in the government before tackling specific techniques to develop business in week 3. Our boot camp concludes with an examination of traditional barriers to entry and powerful techniques for overcoming these hurdles.
July 10-14: Following the money
July 17-21: How the sales process is different
July 24-28: Developing business
July 31-Aug 4: Clearing pitfalls & hurdles
We'll take you inside this market so you can make an informed decision about whether to pursue a government customer. With an 18 month sales cycle, time is money. We'll help you avoid common mistakes that cost you both.
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